Swiss Knife SEO
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Built for the way you work

Same platform, framed around who you are. A crawl engine proven on live production sites, a full report suite, and an action layer that carries findings through to verified fixes. Pick the path that matches your work and see what fits first.

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Four ways in

Find your path

The engine and the reports are the same for everyone. What changes is the order you reach for things. Choose the page that sounds like your team and start there.

Agencies and consultancies

Run many client sites from one workspace, report progress in branded language a client actually reads, and prove the work with a verified fix on the next crawl. White-label reports, portfolios, seats for your team, and guest links that expire.

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In-house and technical SEO teams

Live in the crawl. JavaScript rendering with a raw versus rendered diff, position-weighted internal link analysis, Core Web Vitals per page, scheduled crawls with regression alerts, and a REST API plus MCP server for your own pipelines.

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Ecommerce and large catalogs

Crawl up to 250,000 URLs, then diagnose by template so one fix clears hundreds of near-identical product and category pages. Faceted-URL and parameter-trap detection, orphan and low-equity pages surfaced, structured data checked at scale.

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Freelancers and consultants

One tool that covers the audit, the fix plan, and the client report, so you stop stitching exports together. Start on the free plan, add sites as you win them, and hand clients a clean live link instead of a spreadsheet.

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Shared by everyone

What every audience gets

Whichever path you pick, the same foundation sits underneath it. No feature is locked to a single audience. These three are the parts every team relies on.

The full report suite

A 0 to 100 health score with thematic sub-scores for crawlability, internal linking, on-page, and security, and 47 reports behind it. Every number clicks through to the exact URLs, with the fix and a re-check on the next crawl.

White-label reports

Turn any crawl into a branded, printable report or a protected live link with your logo and your name. Guest links expire, can be revoked, and can carry a password. Send a monthly report to every stakeholder without exporting by hand.

The free plan

Start with the full report suite on up to 100 URLs, no card required. See what your site looks like from the inside, then move to a paid tier only when you need more URLs, more sites, seats, or scheduled crawls.

One platform underneath

The same engine, every time

You are not choosing a lighter or heavier version of the product. You are choosing where to start. Here is the foundation each path is built on.

Crawl, render, score

Findings ranked by impact, not raw counts

The crawler renders JavaScript with a real browser, respects your server, and reports progress honestly while it runs. Then it ranks what it finds so you fix the change that moves the score, not the longest list.

  • Up to 250,000 URLs per crawl with live progress counters
  • JavaScript rendering with a raw versus rendered comparison
  • Position-weighted internal PageRank for every page
  • Scheduled crawls with alerts when something regresses
  • AI fix plans, copy-paste patches, and edge publishing
  • Exports, a REST API, and an MCP server for your own tools
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Site audit AI visibility Rank tracker Backlink monitor Search performance Internal linking Core Web Vitals White-label reports 36 instant tools
Common questions

Before you pick a path

Which plan should each audience start on?
Everyone starts on the same free plan: the full report suite on up to 100 URLs. Freelancers and in-house teams often stay on a single paid tier that lifts the URL cap and turns on scheduled crawls. Agencies and ecommerce catalogs tend to move up for more sites, more seats, white-label reports, and higher crawl limits. You can compare tiers on the pricing page and change tier whenever your work does.
Can I use Swiss Knife SEO for client work?
Yes. Turn any crawl into a branded, printable report or a protected live link with your logo and your name, in plain language a client can follow. Guest links expire and can be revoked, and you can send a monthly report to every stakeholder. Agencies and freelancers use this to report progress without exporting spreadsheets by hand.
Is the platform really the same for every audience?
The engine and the reports are identical. What changes is the framing: which capabilities each audience reaches for first. A technical SEO team lives in the crawl, the rendering diff, and the API. An agency lives in white-label reports and portfolios. Ecommerce lives in template diagnosis across thousands of near-identical pages. The switchboard on this page routes you to the path that fits.

Start where you are

The free plan includes the full report suite on up to 100 URLs. Pick your path, or just run a crawl and see your site from the inside.

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